The Business TV service utilises devices such as television sets, plasma screens or LCD's within a store or any type of venue to deliver training, communication and advertising and audio from a central point to all stores within a network in almost real-time.
A number of additional marketing opportunities present themselves within this context - including:
- Dedicated marketing support such as: a competition for a giveaway of a prize linked to the promotion of a particular product can now be marketed to patrons via the Business TV network,
- Individual store specific TV campaign capabilities and brand or product training initiatives.
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